Dyson V11 launch - Southern Cross Station takeover

Senior Interactive Designer

I rolled out and adapted creative, localising assets for the launch of Dyson V11. The campaign takeover included OOH and digital from concept
through to finished art. I worked as the project lead delivering assets to meet deadlines with an extremely tight turnaround. Liaising with our Singapore
office, we delivered high quality imagery of 100% scale at 300dpi.  

Skills: Layout adaptation and creation, print production and use of brand guidelines.